Win-loss data is the most valuable when it's used across departments. But how do you disseminate the most impactful findings to your Sales, Customer Success, Marketing, and Product teams? That's where a customized win-loss program comes into play. During this conversation, Heather will discuss strategies and tactics to tailor your win-loss program and present the most powerful intel to cross-functional stakeholders.
Heather Pepe is the Manager of Solutions Marketing at Calendly, the modern scheduling automation platform for high-performing teams and individuals. She's a product marketing leader with 15+ years of progressive marketing & SaaS experience who is passionate about delivering quality results to drive tangible impact on revenue.